We just read an interesting article from an online marketing / news expert
that uses a recent report to compare the online behavior of men and women.
The first part of the article, which is entitled, Men are from Google, Women are from Yahoo,
begins like this:
"On the Internet, as in life, men and women have different motivations for doing what they do. According to a recent report from Pew Internet and American Life, women view the Internet as a place to extend, support, and nurture relationships and communities. Men tend to see it as an office, a library, or a playground..."
The report that is referred to in the article, all 54 pages, can be found here.
OK people, the report is in PDF format so you can save it to your computer and read it in parts if you wish.
The full article can be found here.
Happy reading and sleep early tonight because for many of you, waking up early to go to work after 10 days of slothfulness can be almost a herculean task!
Best regards from the CLC team.